WRITER / DIRECTOR / EDITOR
WORLD PROMAX SILVER - Entertainment Program Spot
ASTRA AWARDS TOP 3 - Most Outstanding On-Air Program Promotion
In the age of convenience it's very easy to forget about where our groceries really come from. Paddock to Plate is all about getting out of the kitchen, onto the land and discovering the story of fresh produce. The launch campaign teases that larger story in a very visceral way, bringing the sights, sounds and emotions of fresh produce to the forefront.